My first Christmas break in portfolio school was great. I crossed several states to return home. I relaxed. I snowboarded. I read. I didn...

Our friend Brian Thibodeau is currently teaching at The Chicago Portfolio School . (He's a VCU Brandcenter grad who's worked at The ...

I was just flipping through the Communication Arts first ever Typography Annual and came across this quote from one of the judges: ...

Last week, I got to work with a musician who was at RISD about the same time Shepard Fairey was there. He said he remembered Fairey printi...

We've written before about manifestos . A well-written one can be a powerful opening to a meeting. Couple it with the right art directi...

Here's a video of a cover for The New Yorker created on an iPhone. Consider how much detail the artist puts into what is eventually obs...

Here's a short piece that has great copy and great art direction. [The link to this video was removed. But you can watch it here .] Simp...

A copywriter in his first semester, on his first assignment came to me for advice. He was trying to do a campaign for Invisible Fence, a kin...

Found this on I Am Hilarious .

Copywriters: the next time you're absolutely stuck with your copy, try this. Go pick up a novel of a writer whose style you admire. S...

I once knew a creative team where the CW was a little more adored and befriended by agency leadership than the AD. Not sure why. Just the wa...

Once, another copywriter asked me how I was getting along with my art director. I told him we worked well together. Sometimes we got in some...

Hugh Mcleod drew this. It appears in Seth Godin's book The Dip . And it's very true. Except in advertising. At least the creative s...

This article originally appeared in September/October 2002 issue of Communication Arts . Hal Curtis is a brilliant creative, and this is one...

One day you may be faced with a client who wants to run an ad saying something like "We're committed to service," or "We ...

A friend of mine who works for a great agency sent me this picture. It's how they sort the minibooks they receive. If you click to enlar...

T.26 has some nice fonts. About once a month or so they send me an email with some of their latest creations. I'm a writer, but I apprec...

When I was a student, they copywriters had an entire semester dedicated to body copy. With good reason. It’s a dying art. But one copywrit...

An art director friend is currently working on some animated TV spots. (There are two things most portfolio schools don’t really prepare you...

99% of students and juniors qualify for this competition . Early Bird Deadline: April 15 Regular Deadline: May 13 Do not let this opportunit...