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Showing posts with label evaluating ideas. Show all posts
Showing posts with label evaluating ideas. Show all posts

An Idea Isn't Everything

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This is another in a series from AKQA creative Nathan Archambault. You can follow him on Twitter @NKArch . Concept is king. It’s all abou...

An Interview with Lionel Carreon

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This is a great quote from an insightful interview with Lionel Carreon, senior creative recruiter at AKQA ( full interview here ): What do y...

Is your concept...

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I was reading something the other day and wrote down these three words on a sticky note. I really wish I could remember what I was reading s...
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