Makin' Ads

A Little Post-Holiday Inspiration

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Amy Markley is a copywriter at Tom, Dick & Harry . She was also one of my first students at the Chicago Portfolio School. Here’s what I ...

Ender’s Isolation

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Wow. Some really good comments on the last article, both posted and emailed to me. Burr points out that “working with others is important.” ...

Ender's Game

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I just finished Ender's Game by Orson Scott Card . It's a science fiction classic I've been meaning to get to for years, and I...

Regional Differences

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A couple of you have asked if there’s a regional difference between agencies: Stackingchairs asks “What is the difference between the indust...

Portfolio School Lies to You

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Here is the greatest lie you will be told in portfolio school: If you don’t get a job at one of 4 or 5 elite agencies, you have failed. Didn...

People don't read ads...

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“People don’t read ads—they read what interests them, and sometimes it is an ad.” -Howard Gossage This is one of my favorite advertising quo...

"The Thrill of an Escape...The Tender Warmth of a Family Reunion."

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A while ago I pointed out that imitation happens . Call it coincidence, collective unconscious, bad timing, or plagiarism, there's a lot...

The Writers Strike Explained

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This won't help you put your book together. But I thought it was worth posting. Courtesy of JoshSHill.com .

Think Inside the Box

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There is nothing that can give you a better idea of what makes a great ad than great ads, themselves. That's why I continually encourage...

What's Up With Tiny Hands?

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I have seen three unrelated pieces featuring men with tiny hands in less than 24 hours. 1. Herringbone 2. Burger King 3. A short film That g...
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