Here's a short piece that has great copy and great art direction. [The link to this video was removed. But you can watch it here .] Simp...

Our guest poster Nate Archambault has had some interesting things to say about the industry going digital. Check out a similar take by UK t...

This WHY vs WHAT thing is so important for understanding a brand. As he implies, knowing only the what leads to talking at people. Knowing ...

A copywriter in his first semester, on his first assignment came to me for advice. He was trying to do a campaign for Invisible Fence, a kin...

A friend of mine is helping her agency put together their website, and she wrote to pick my brain about what I liked and disliked about ag...

That’s it. OK, fine, I’ll elaborate. But just a little bit. No reason to overthink things here. For the most part, traditional ads for TV an...

Found this on I Am Hilarious .

Here are a few of the perks to working in advertising: Staying in great hotels like Shutters when you’re on production Being taken to fa...

The Makin' Ads eBook contest deadline has been extended to August 15. To submit, just provide a page or two of your design idea. Nothing...

Years ago I read an interview with Dan Wieden. He said for years he'd been trying to write like Whitman (or was it Faulkner?) and hadn...