Makin' Ads

First Stop

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Art directors, designers, creative directors, copywriters, print buyers--pretty much anyone in the creative department is inundated on a dai...

Three Things You Shouldn't Be Distracted By

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In the ad business, there are a lot of things that will compete for your attention on a daily basis. Sometimes it helps me sort through my p...

How to Start Your Career in Advertising

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We're happy to announce a new Makin' Ads ebook called How to Start Your Career in Advertising . Why'd we write it? As a college...

And then what?

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Kevin Lynch at Proximity has a pretty good way of approaching digital projects (although he insists he must have stolen it from someone el...

Mr. Self Destruct on his Creative Process

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THE SOCIAL NETWORK With Trent Reznor, Atticus Ross and Ren Klyce On Sunday, I was fortunate to have an invitation to a screening of The Soci...

Honesty in Radio

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You’ve got to be honest with yourself when you write a script. Take out a stopwatch. Don’t rush your read. Allow for breathing room. Fix wha...

More Former Student Awesomeness

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We love highlighting the work of former students on this blog. It's really gratifying to see ex-students who were putting their books t...

Looking for Work?

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Check out MDCPartnersJobs on Twitter. Couldn't hurt.

Jim's 2010 Book List

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Greg posted his 2010 Book Lis t a few days ago. Here's my list from the past year: JIM'S 2010 BOOK LIST Or if you just want the quic...

Another Example of Framing

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I've posted a few examples of how simple word choice can frame the way we think of things. Here's another example that I saw the ot...
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