Well, one of the perks of working in the business is getting to occasionally travel to really cool places. This week my agency sent me to the
South By Southwest Film/Interactive/Music Festival in Austin, Texas.
There have been some really interesting panels so far, particularly regarding the evolution of online and social marketing.
I'm blogging about the festival with a couple of coworkers on
theysentustosxsw.blogspot.com. I plan to write a couple blogs when I return, specifically about how you take an idea for a website, event, or other non-traditional idea, and create an interesting, eye-catching, simple piece for a traditional book. Let me know if there's anything else you'd like to know as well.