All Six Sides of Advertising

I've never solved a Rubik's Cube. I can get one side, maybe two. But I've never been patient enough to solve the whole thing.

But I have solved a client's problem before. I've taken edits and layouts and headlines that weren't working and figured out a way to make them shine.

And I think that's probably what it feels like to solve a Rubik's Cube.

Advertising is a series of problems. Not every problem will lead to a One Show Gold or even a book piece. But most of them are solvable. And the more you enjoy solving them, the more fun you'll have in your career.