Never Present The Boss

A few things I didn't learn in portfolio school:

  1. Bruce Springsteen will not license his music for commercial use. Never present a storyboard that uses one of his songs. It ain't gonna happen.
  2. R.E.M. won't license their music either. (Although a couple of their songs have been covered by others and used commercially. No idea how this happened.)
  3. Don't touch any of Disney's property - mouse ears, "When You Wish Upon A Star," references to any of their theme parks, etc. The only thing they protect more vigilantly than their copyrighted material is Walt Disney's cryogenically frozen head, which is kept in a vault under Space Mountain.

Don't present to a client something that can't be sold. Don't present to a creative director something that makes you look naive.

Side note: I know from personal experience that Travis will not license their music either.