My partner and I were asked to help out on some global work for Colgate with an emphasis on ambient work. Here is a rough comp of an idea we came up with Monday night...
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This is not the first time this has happened to me. And I'm sure it won't be the last.
If you're a student or a junior, here are two take-aways:
1. Ideas really are everywhere.
2. When you have one, act quickly to make sure you're the first one to own it.